Hey there, I'm Linda. A Chinese-Canadian product designer based in Toronto, Canada. 👋

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I'm currently a design lead at IBM, championing our strategic shift to product-led methodologies and transforming our end-to-end experiences.

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I'm guided by my desire to overcome complex business challenges. My approach involves incorporating diverse resources and perspectives to present fresh solutions. I take pride in pushing to solve problems that result in impactful and resilient outcomes.

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Previously, I designed ERP systems for supply chain, guided teams to adopt design system patterns, and quick start experiences for cloud.

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When I'm not designing, you'll probably find me at pilates, trying a new one-pot recipe, or redoing my Animal Crossing island (again).

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Contact me via LinkedIn or email hellolindashu@gmail.com.